“New Google” or “Classic Google please”?

The Google search engine has changed.  Does it serve the same purpose? Does it serve the same stakeholders as the world thought it did?

Google is no longer the tool that told you where to find the history of snow plows but the top of the list are sites where you can buy them. It doesn’t compare prices but it does favour paid adverts and commercial sites. I don’t know if that was intentional (it will help Google as a business get paid more) or an interpretation of “most people now use the internet to shop” that the press would have us believe. Read more of this post